Jawaharlal Nehru Technological University Hyderabad

Jawaharlal Nehru Technological University Hyderabad B.Tech IV E-COMMERCE Previous Question Paper (September - 2020 - R15)

B.Tech | IV | II | R15 | September - 2020

Answer PaperPaper Code: 128BGMaximum Marks: 75Time: 2 hours

Answer any Five Questions. All Questions Carry Equal Marks.

Main

115 marks
a

Explain the anatomy of E-commerce applications.

7 marks

Answer

The anatomy of an E-commerce application is typically structured into a multi-tier architecture that separates concerns for scalability, security, and performance. The primary layers include:

  • Presentation Layer (Client Tier): The interface through which users interact with the system, typically a web browser or mobile application. It handles user input and displays content rendered from the application server.
  • Application/Logic Layer (Middle Tier): This layer contains the business logic, such as product catalog management, shopping cart functionality, user authentication, and payment processing. It acts as the bridge between the client and the data.
  • Data Layer (Database Tier): The backend storage system that maintains product databases, customer profiles, order history, and inventory records. It ensures data integrity and persistence.
  • Infrastructure/Support Layer: Includes essential services such as security protocols (SSL/TLS), load balancers to distribute traffic, payment gateways for transaction processing, and search engines for product discovery.
b

Describe the order management cycle in e-commerce.

8 marks

Answer

The order management cycle (OMC) is the end-to-end process that begins when a customer places an order and ends when the product is delivered. The key stages are:

  1. Order Placement: The customer selects items, adds them to the cart, and completes the checkout process, triggering an order confirmation.
  2. Order Processing and Validation: The system validates payment, checks inventory availability, and verifies customer details.
  3. Order Picking and Packing: Once validated, the order is sent to the warehouse or fulfillment center where items are retrieved (picking) and securely prepared for shipment (packing).
  4. Shipping and Logistics: The package is handed over to a courier service. The system generates tracking information and updates the customer on the status.
  5. Delivery and Post-Sales Support: The final stage involves the physical delivery of the goods to the customer and handling any subsequent returns, refunds, or customer service inquiries.
2

Explain in details about EDI Implementation.

15 marks

Answer

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3

Compare and contrast push based vs pull based supply chain management.

15 marks

Answer

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415 marks
a

With a neat diagram, explain about corporate digital library.

7 marks

Answer

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b

List different types of digital documents and explain them with suitable illustrations.

8 marks

Answer

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515 marks
a

How internet is used for Video conferencing? Explain.

7 marks

Answer

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b

What are the typical features of information filtering processes? Explain.

8 marks

Answer

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6

Explain the mercantile model from the consumer perspective.

15 marks

Answer

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715 marks
a

What is digital token-based electronic payment system? Explain.

8 marks

Answer

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b

Describe the layered architecture of EDI with a neat sketch.

7 marks

Answer

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8

What is Supply Chain Management? Why is it important in e-business environment?

15 marks

Answer

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About this paper

This page contains the question paper of E-COMMERCE from Jawaharlal Nehru Technological University Hyderabad for B.Tech IT IV II, September - 2020, R15.

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