JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD
JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD MBA 2023 BUSINESS ECONOMICS Previous Question Paper (March - 2023 - R19)
Note: i) Question paper consists of Part A, Part B. ii) Part A is compulsory, which carries 25 marks. In Part A, Answer all questions. iii) In Part B, Answer any one question from each unit. Each question carries 10 marks and may have a, b as sub questions.
Part A
How business economics is used in decision making process?
Answer
Business economics integrates economic theory with business practice to facilitate rational decision-making. It provides a logical framework for analyzing business problems by applying tools such as demand forecasting, cost analysis, and production theory. Managers use these economic principles to optimize resource allocation, determine pricing strategies, and evaluate investment opportunities under conditions of uncertainty. By quantifying the relationship between variables, it enables firms to minimize costs and maximize profits effectively.
Explain in detail about Law of Demand and its exception.
Answer
The Law of Demand states that, ceteris paribus, there is an inverse relationship between the price of a commodity and the quantity demanded; as price increases, quantity demanded falls, and vice versa. This is represented by a downward-sloping demand curve. Exceptions to this law include: 1) Giffen Goods, which are inferior goods where demand increases as price rises due to a strong income effect; 2) Veblen Goods (conspicuous consumption), where higher prices increase the status value of the product; and 3) Expectations of future price changes, where consumers may buy more at higher prices if they anticipate further price hikes.
Explain in detail about Marginal Rate of Technical Substitution.
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What is meant by Monopoly competition? Explain its features.
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Discuss in detail about cost plus pricing.
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Part B
Explain the concept of business economics and its relationship with other disciplines.
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Distinguish between risk and uncertainty.
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Outline the importance of opportunity cost and discounting principle in managerial economics.
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Give the scope of Business Economics.
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What do you understand by demand forecasting? Explain some of the techniques of demand forecasting?
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What is meant by Supply function? Explain about determinants of supply.
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Distinguish between point and an elasticity of demand.
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What is meant by Production function and explain about production function with two variables?
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Explain the cost-output relationship in the short run and long run periods.
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What is meant by Market structure and explain about different types of market structures?
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Differentiate between Perfect and Monopolistic competition.
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Explain kinked demand curve.
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What is meant by Product Life Cycle and explain Pricing over Product Life Cycle?
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Explain following concepts: a) Pricing of multiple products b) Price Discrimination c) Transfer Pricing.
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