JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY HYDERABAD

Course Objectives:

• 1. To analyze various Logistics and Competitive strategies.
• 2. To list and explain various Logistics systems designs and their costs and performance.
• 3. To analyze the Logistics and Supply chain relationship.
• 4. Analysis of technology used in Supply chain.
• 5. To develop an understanding of managing global logistics and global supply chains.

Course Outcomes

After completion of the course the student will be able to

• 1. Analyze various kinds of models in logistic Management.
• 2. Understand the concept of total cost analysis.
• 3. Execute mapping of supply chain processes.
• 4. To explain coordination in supply chain and internal supply chain management.
• 5. Understand global supply chain business processes.

UNIT - I

Logistics and Competitive Strategy – Competitive – advantage – Gaining Competitive Advantage through logistic – The Mission of Logistics Management – Integrated supply chains – Supply Chain and Competitive performance – The changing logistics environment – Models in Logistics Management – Logistics to supply Chain Management – Focus areas in supply Chain Management – performance Measures for SCM. Customer Service Dimension – The marketing and logistics interface – Customer service and customer retention – Service - driven logistics systems – Basic service capability – Increasing customer expectations – Value added services – Customer satisfaction and success – Time based logistics – Case studies.

UNIT - II

Logistics Systems Design: Logistics positioning - Logistics reengineering – reengineering procedure – logistics environmental assessment – time based logistics – alternative logistics strategies – strategic integration – logistics time based control techniques. Measuring Logistics Costs and Performance: The concept of Total Cost analysis – Principles of logistics costing – Logistics and the bottom line – Impact of Logistics on Sharcholder value –customer profitability analysis – direct product profitability – cost driver and activity – based costing.

UNIT - III

Logistics and Supply chain relationship: Benchmarking the logistics process and SCM operation – Mapping the supply chain processes – Supplier and distributor benchmarking - setting benchmarking priorities – identifying logistics performance indicators – Channel structures – Economics of distribution – channel relationship – logistic service alliances. Sourcing transporting and pricing products: Sourcing decisions in supply chain – transportation in the supply chain – transportation infrastructure – supplier of transport services – basic transportation economics and pricing – transportation documentation – pricing and revenue management in the supply chain – Coordination in the supply chain – pricing and revenue management in supply chains.

UNIT - IV

Coordination and Technology in Supply chain: Lack of coordination and Bullwhip Effect – Impact of lack of coordination – obstacle to coordination – managerial levers to achieve coordination – Building strategic partners and trust within a supply chain. Role of IT in the supply chain – Customer Relationship

Management – Internal supply chain management – Supply chain IT in practice – Information technology and the supply chain – E – business and the supply chain – E-business Framework – case studies.

UNIT - V

Managing global logistics and global supply chains: Logistics in a global economy – views of global logistics – global operation levels – interlink global economy- The global supply chains – Global supply chain business processes – Global strategy – Global purchasing – Global logistics – Channel in Global logistics – Global alliances – Issues and Challenges in Global supply chain Management – case studies.

REFERENCE BOOKS:

• 1. Dnald J. Bowersox and David J Closs. Logistical Management; The Integrated Supply Chain Process, TMH 2003.
• 2. Martin Christopher Logistics Supply Chain Management, Pitman London 1993.
• 3. Sunil Chopra and Peter Meindl: supply Chain Management: Strategy, Planning and Operation 2/e Pearson Education New Delhi 2002.
• 4. B. S Sahay supply chain Management for Global competitiveness Macmillan New Delhi 2003.
• 5. Phillp B. Schary Tage Skhott – Larsen: Managing the Global Supply Chain Viva Mumbai 2000.
• 6. Arjun J Van Weele: Purchasing and Supply Chain Management – Analysis, Planning and Practice 2/e Thomson Learning 2000.
• 7. Ballou, Business Logistics / Supply chain management 5/e Pearson Education M. TECH. I Year II Sem. (IEM)